Portfolio optimisation

Do you want to increase business volume, perhaps to gain market share, or increase profitability? Whatever your objective, it needs to be tempered with some real world considerations. For example, you could greatly increase your market share by lowering your prices but of course that often comes at the price of greatly reduced profitability or even a loss and is not sustainable.

Instead, your objective might be that you want to find the strategy that will generate the most sales for a given dollar amount of profit. But how do you determine this strategy? This is where the analytical toolkit that comprises portfolio optimisation is able to offer you insights.

At Taylor Fry Analytics, we offer a wide range of portfolio optimisation and management services. This includes (though is not limited to):

• General insurance pricing and price optimisation;
• Multiple product optimisation and product bundling;
• Channel optimisation.

We consider that good solutions have the potential to add great value to our clients' businesses. We use the latest data mining and statistical tools in our work and are constantly searching for improved solutions in our research programme.